Restore your beauty at any budget.
Welcome to Natruly Intent
Your go-to for handcrafted skincare, natural beauty, and good-for-you ingredients.
At Natruly Intent, we specialize in organic soaps, clean skincare essentials, and natural self-care products that are as effective as they are gentle. Proudly made in Memphis, TN, our collections are crafted in small batches using only the finest plant-based ingredients — perfect for anyone who values eco-friendly skincare and authentic beauty.
Whether you're here for a refreshing facial bar, a soothing lip balm, or a gift that makes someone smile, our goal is to help you feel confident, radiant, and naturally empowered — every day.
Explore the difference that small-batch, inclusive skincare can make, and join a growing community that believes real beauty starts with real ingredients.
Best sellers
Have a gorgeous look with our best selling products of the season.
What we do
At Natruly Intent, we create and sell handmade organic soap, nourishing lip balms, exfoliating scrubs, hydrating lotions, and unique handmade earrings — all crafted with care in Memphis, TN.
Every product is made in small batches using natural, plant-based ingredients that are kind to your skin and the planet. Whether you’re looking to upgrade your skincare routine, treat yourself to something special, or find the perfect gift, we’ve got you covered.
From deep-cleansing facial bars to moisturizing body care and thoughtful accessories, everything we do is rooted in our mission: to help you feel confident, radiant, and naturally beautiful — inside and out.
Shop Elegant Earrings
Soap
Lip Balm
Earrings
